Posted: 15/09/2016

Booja-Booja relaunches dairy-free ice cream with new look

The new look design for Booja-Booja's dairy-free ice cream
The new look design for Booja-Booja’s dairy-free ice cream

Free-from specialist Booja-Booja has revamped its cashew-based dairy-free ice cream range with new packaging and a number of new flavours.

The six-strong range now includes caramel pecan praline, chocolate salted caramel, raspberry ripple and hazelnut chocolate truffle, as well as its existing Keep Smiling Vanilla M’Gorilla and Hunky Punky Chocolate varieties.

All of these flavours will be available in 500ml (RRP £5.99) and 110ml (£1.99) tubs.

The company has spent a year developing the new look ice creams, which are all made with a ground cashew nut base and just a handful of natural organic ingredients.

The ice creams, which are also soya- and gluten-free, are made raw wherever possible while agave syrup is used to sweeten the majority of flavours.

They also contain at least 70% less saturated fat than the leading dairy ice cream brand.

“Simple organic ingredients, without any dairy, sugar or chemicals. What more could you want from an ice cream?” said Booja-Booja MD David Abbott. “We truly believe that we’ve created a dairy free ice cream that’s out of this world.”

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