Cotswold Fayre to move into chilled distribution
Distributor Cotswold Fayre is set offer retailers chilled products and will begin trialling the new service in autumn.
The Berkshire-based firm is planning to offer 150-200 lines, in addition to its large range of ambient products, and has promoted South of England regional account manager Tessa Evans (pictured) to a role managing the new service.
MD Paul Hargreaves said: “The distribution of chilled products is a topic we are frequently asked about by current and potential customers. It is clear that there is a demand for a broader product offering and we need to do as much as we can to help the retailer by providing a more consolidated shopping experience.”
Cotswold Fayre is the second major fine food distributor to make the move into chilled distribution after The Cress Co, which serves Scotland and the North of England with dual temperature vehicles.
Tessa Evans, who will now joined the board of directors after 13 years with the distributor, said the move into chilled was “a huge milestone” and was planning to contribute to the company’s “dramatic growth”.
Cotswold Fayre has also appointed Lizzie Vinnicombe as regional account manager for the South of England.