Eat 17 opens market hall store in Hammersmith
The owners of Eat 17, which has just opened in Hammersmith, claim the Spar-affiliated outlet has reinvented the market hall concept with its fifth outlet.
The 4,000 sq ft west London store offers what co-founders James Brundle and Chris O’Connor describe as an interactive shopping experience.
As well as a selection of fine food and drink, there are 100 refillable food lines, an indoor street food market – and even in-store yoga classes.
The store includes three street-food “booths” serving fresh dishes from local food concessions, including The Pizza Project, Knowing Meat Knowing You and Bun Kabab of Empress Market Pakistani Kitchen.
The store also sells Eat 17-branded products such as Bacon Jam, fresh bakery items and everyday Spar essentials.
It provides self-serve coffee, wine and beer growlers as well as signature coffee in the bar area and soft serve ice cream.
Brundle said: “We aim to provide an eco-friendly shopping experience and our 100 refillable food lines are very popular with customers who wish to cut down on their plastic use.
“They can bring their own reusable containers and refill items such as olive oil, detergent, pasta, rice, cereals, nuts and grains.”
Eat17 will shortly open another store in Leytonstone, east London.