Posted: 15/07/2021

Product focus: Christmas special

It may seem early in the year but it is a good idea to begin planning for December right now. We’ve rounded up lots of new products to get you started.

From November, Ruby’s festive fudge flavours will be available to the trade in 125g gift bags at a wholesale price of £2.50 (RRP £4.20) with a minimum order quantity of 24 bags for free delivery. The Christmas Pudding and Brandy & Cranberry fudge bags are pitched as the ideal hamper or stocking filler. Festive fudge gift boxes are also available in several sizes.
Former chef Ruby Williams has been making traditional butter fudge in Worcestershire since 2010. She combines traditional boiling and creaming techniques with simple, “no nonsense” ingredients such as sugar, evaporated milk and “heaps” of Gloucestershire farmhouse butter.

For stocking fillers with a social purpose, check out Grace Chocolates, whose products are handmade by women who have been involved with the Scottish criminal justice system. This year they are making solid chocolate Santa and snowman lollipops, packaged in compostable bags. Available individually (RRP £1.50; trade price £1.05) or in two-packs  (RRP £2.50; trade price £1.75).

Borough Broth Co is urging retailers to stock up on its free range organic chicken and beef broths which it says become particularly popular during the festive season. Available for the first time this year in larger 1kg packs, Free-Range Organic Chicken Bone Broth and Grass-Fed Organic Beef Broth are billed as the secret ingredient for making rich, flavoursome gravy, without the use of additives. RRP £12.95.

Empty old metal plate on wooden table

Shortbread House has collaborated with Sara Miller London to launch another designer shortbread tin. While the tin looks a little smaller than the others, it still contains 400g of chocolate shortbread – the trays have been removed to reduce the amount of plastic by more than 75%. It is available via The Cress Company, Cotswold Fayre and Springvale Foods.

Buckinghamshire chocolatier Teabites says its Yetis “Caught in a Snowstorm” Toffee Snowballs offer a touch of festive “richness, warmth and comfort”. A chewy toffee centre with Madagascan vanilla and French butter is enrobed in white chocolate with a wafer crunch. The Yetis have an RRP of £8.50 for a 45g bag and are available direct from Teabites at a trade price of £6.50.

Following the success of its seasonal decorating kits, Lottie Shaw’s has released a Gingerbread Christmas Decorating Kit. Available via Cress Co, the kit contains three gingerbread Christmas trees, three gingerbread men, two icing pens and a pack of Smarties. RRP £5.95; trade price £3.45.

Packed with oranges and apples with a hint of ginger, this sweet, tangy Orange Chutney from Matthew’s Preserved is pitched as the perfect accompaniment for those Boxing Day platters of cheese, meat and pies. Trade price £2.40; RRP £4.

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