Posted: 18/11/2020

Product focus: healthy eating

Most retailers buying with the early months of 2021 in mind will be looking for healthy options to give their customers after some festive indulgence. Whether it’s plant-based, free-from or something organic your shoppers are looking for, this month’s selection should provide some ideas. This week we take a look at healthy eating.

Mash Direct is making it easier for people to eat their greens, with the launch of a new ready-to-eat Cabbage Bake. The gluten-free side dish combines steamed cabbage with a creamy sauce and Cheddar cheese crumb, but what sets it apart are its ‘field to fork’ credentials – the vegetables are grown on the Hamilton family farm in Northern Ireland.

Cru8’s new organic, keto vegan sesame seed bagels are said to meet demand for free-from, plant-based foods with health benefits. Handmade in London, the bagels are designed to deliver optimum nutrition – they contain just 4g of carb (compared with 45g for a regular bagel) and are high in fibre and protein. RRP £6.80 for 240g. Trade price £3.75.

INTUNE has set out to challenge negative perceptions around the taste of CBD products, with a new range of sparkling fruit and botanical drinks designed to “help busy people find their focus using CBD”. Two of the three flavours – Grapefruit & Mint and Elderflower & Hops – were awarded Great Taste one-stars this year. RRP £2.49; trade price £1.40.

Billed as a convenient, tasty and healthy pick-me-up for any time of day, Crav’n Morsels are handmade whole food energy bites from Surrey-based newcomer Healthy Snacks. A blend of dried fruits and nuts, these fibre- and protein-rich snacks come in seven varieties, including Gin Spin (ginger, dates & almonds) and Blu Buster (blueberries, figs & nuts). RRP £3.99 for 100g.

As consumers increasingly seek out natural alternatives to refined sugar, Bonraw has brought a trio of natural sweeteners to the table. Made from xylitol, Silverbirch is billed as a tooth-friendly, lower-calorie replacement for white sugar; Organic Panela is raw dried cane juice for use in coffee and cooking; and Organic Coconut Blossom is made from the fresh sap of coconut blossom.

Forest Feast has developed a range of gluten-free, vegan trail mixes with a nutritional profile that is specifically geared towards active consumers. Featuring ingredients such as salted dark chocolate, almonds, peanuts, dried fruit and pumpkin seeds, the seven-strong Acti-Snack range includes Energy, Natural and Keto mixes. RRP £1.50 for a 40g pack.

Kinnerton Confectionery has introduced a vegan caramel-filled chocolate bar under its NOMO free-from label. Representing a free-from alternative to mainstream chocolate brands, the dairy-, gluten-, nut- and egg-free bar range has an RRP of £0.90 (per 38g bar).

Read the latest edition of Fine Food Digest here.

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