Great Taste Book
Great Taste Book is the annual celebration of Great Taste winners. Within the pages readers can find out who the major winners are, read about how award-winning producers get gold and understand more about the judging process.
Distributed to over 245,000 through independent retailers, Aga Rangemaster roadshows, Regional food festivals, Great Taste Markets at high-end shopping centres, as well as BBC Good Food Shows, Spirit of Summer, Spirit of Christmas, the RHS Flower Shows at Hampton Palace Court & Tatton Park and the Country Life Fair. Great Taste book is the annual showcase for winners of Great Taste. Produced each winter in a handy A5 format, it combines profiles of the year’s top regional and national trophy winners with scores of advertorials about individual gold-winning foods- a great way for successful producers to present their exceptional products to a wide consumer audience.
Great Taste is published to coincide with a retail promotion each winter / spring, after the major winners at Great Taste are announced. The campaign through PR and the independent trade is set to reach 35 million consumers, encouraging them to seek out, taste and buy the winners.
Read the current edition of Great Taste Book