Roadchef plans to open motorway farm shop
Roadchef appears to have taken inspiration from fellow services operator Westmorland, as it announced plans for a new £45m motorway service area in North Yorkshire – with a farm shop.
If approved, the “new concept” would be opened on a 5.2 acre site between Junction 42 of the A1 (M) in Selby.
Roadchef said it would feature a farm shop, selling produce supplied by local farmers, as well as food and beverage outlets, and a drive-through coffee shop.
“This would be the first time that Roadchef has introduced a farm shop at its motorway service areas, but it believes there is a real appetite for this type of provision,” the company said.
Roadchef has 30 locations on UK motorways and trunk roads. The inclusion of a farm shop would see Roadchef following in the footsteps of rival Westmorland which has farm shops at Gloucester Services on the M5 and at Tebay Services in Orton, Penrith.
This story appeared in the July issue of Fine Food Digest. You can read more on the digital edition here.
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