Seggiano’s new sales director targets restaurants and food halls
Peregrine Trading, owner of the Seggiano brand of Italian foods, has recruited Gianfranco Perri as sales & operations director.
UK-born of Italian parentage, Perri (pictured right) has spent many years in foodservice, working for leading Italian food brands.
He will now focus on sales of the Seggiano Cucina bulk range both into higher-end restaurants and the kitchens of delis and food halls as well as building branded sales in independents.
Seggiano Cucina is a range specially selected to mirror the quality associated with the Seggiano brand but all of the lines come in larger quantities, such as 1kg jars of basil pesto and 5-litre canisters of olive oil.