Posted: 17/09/2017

Van Strien combines old and new in re-designed packs

Van Strien multi seed strawsDutch family owned bakery Van Strien has launched a complete packaging re-design, which it unveiled during the Speciality & Fine Food Fair.

“With the new design, we aim to maintain the authentic feel of our traditional patisserie and enhance the brand while at the same time we add a twist of ‘contemporary’ to further increase the attractiveness of the packs’, said Els Van Strien.

The company has also introduced two new items into its savoury biscuits range: all butter cheese & onion straws and all butter multi-seed straws (RRP £2.99).

The new items will be available via Holleys, The Cress Co, and Hider foods.

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