Van Strien combines old and new in re-designed packs
Dutch family owned bakery Van Strien has launched a complete packaging re-design, which it unveiled during the Speciality & Fine Food Fair.
“With the new design, we aim to maintain the authentic feel of our traditional patisserie and enhance the brand while at the same time we add a twist of ‘contemporary’ to further increase the attractiveness of the packs’, said Els Van Strien.
The company has also introduced two new items into its savoury biscuits range: all butter cheese & onion straws and all butter multi-seed straws (RRP £2.99).
The new items will be available via Holleys, The Cress Co, and Hider foods.