Read Great Taste Book

The definitive guide to award-winning food and drink.

If you’re a retailer looking to refresh or introduce new product lines, Great Taste Book will give you all the inspiration you need to find this year’s best tasting products.

Great Taste is widely acknowledged by consumers as a trusted sign of quality: 55% of all UK adults are familiar with the logo on food and drink packaging, with 80% saying an award would make them consider a product.*

Great Taste Book is arranged by category and introduces products in more detail, making it a go-to guide for stocking your shelves. Join over 150,000 trade buyers and food-loving consumers reading this publication annually.

*Source: YouGov fieldwork undertaken December 2022. Sample size: 2,021 adults. Figures have been weighted and are representative of all UK adults (aged 18+).