Great Taste Book

The definitive guide to award-winning food and drink.

Every year, our Great Taste panel of 500 experts tastes their way through over 14,000 products to discover the very best food and drink from around the world – and Great Taste Book is where you can read all about it.

Great Taste is widely acknowledged by food lovers as a trusted sign of quality: 55% of all UK adults are familiar with the logo on food and drink packaging, with 80% saying an award would make them consider a product.*

Great Taste Book is arranged by category and introduces individual products in more detail, giving you all the inspiration you need to discover fantastic products from inspiring producers – make it the go-to guide for your next food and drink discovery.

*Source: YouGov fieldwork undertaken December 2022. Sample size: 2,021 adults. Figures have been weighted and are representative of all UK adults (aged 18+).