Great Taste

Great Taste is the world’s largest and most trusted food and drink awards.
Putting your food or drink to the test with our panel of over 450 experts is a quick way to get honest, straightforward and impartial feedback from chefs, buyers, food writers and retailers. Whether your product receives a 1-, 2- or 3-star accolade, Great Taste stars are highly respected seals of approval.
It’s all about the STARS…


How to enter

Keen to enter in 2017? Email with your full company details and we will add you to our database.

The following 2016 entry documents are for reference only.

Entry Brochure | Food & Drink CategoriesGreat Taste T&CsYour Product Journey

You can download a step-by-step guide to how you enter online: English | French | Greek Italian | Portuguese | Spanish

Your Product Journey  – French | GreekItalianPortugueseSpanish

Why enter

A one, two or three-star accreditation means your food will stand out on the overcrowded retail shelves. Coupled with the extensive consumer and trade promotion by the Guild of Fine Food it will lead to increased sales and brand awareness.

Quite simply Great Taste encourages greater confidence and commercial success in small businesses locally, regionally, nationally and internationally whilst helping to improve the food and drink of those who don’t quite make the grade.

Cost of entry

Members’ Fortnight (2016 rates)

  • Turnover less than £1million:
    £34 per product (+VAT)
  • Turnover more than £1million:
    £44 per product (+VAT)

General Entry (2016 rates)

  • Turnover less than £1million:
    £48 per product (+VAT)
  • Turnover more than £1million:
    £78 per product (+VAT)
  • Supermarket own label products:
    £175 per product (+VAT)

Key dates 2016


Members' Fortnight opens

Open for entries for Guild Members only


Members' Fortnight closes

Closing for entries for Guild Members at special discounted members' rate


General Entry opens

Members and non-members. Normal rate of entry applies


Closed for entry

Closed for entry midnight on 22 February unless we reach 10,000 entries before then


Delivery instructions

From mid-March download notifications begin via email and will continue throughout March, April & May


Judging commences

Scheduled judging of products begins


Tipperary roadshow

Great Taste judging on the road in Ireland


London roadshow

Week-long judging in London at the historic Fulham Palace


Belfast roadshow

Supported by InvestNI to celebrate NI Year of Food and Drink


Judging ends


3-star product recall

From 27 June 3-star products re-called for judging


3-star Judging Day

All 3-star products are judged, followed by Supreme judging in the afternoon


Results & Feedback

Results and feedback released


Top 50 Foods

In August, a list of the Top 50 Foods is announced


Golden Forks

Golden Fork trophies awarded at Great Taste Dinner, London

Useful downloads & Press

Download the Great Taste 2016 national & regional press releases. For further press enquiries contact Amy Brice or Tortie Farrand or visit our Press Room.

Watch all the Great Taste 2015 Top 50 videos here.

What is GT? | History of GT | How we judge GT | GT Roll of Honour Winners Case Studies

Interested in supporting or sponsoring Great Taste?  Read more.

How Great Taste works & results

Over 400 judges working in small teams judged 10,000 food and drink products this year at 49 judging days, from April through to early July.  They awarded one-, two or three-stars to the foods that deserved it and one of the judges on each team captured constructive feedback for the producers who didn’t quite make the grade.

Last year the Great Taste judging roadshow went to Wales with a week’s tasting in Cardiff, supported by the Welsh Government. As ever we judged at specialist test centres for tea, filter coffee and espresso with the remainder of the judging days at Guild HQ in Dorset.

You can search for all Great Taste winners from the last four years here

Great Taste trophy winners
GT15 Major Winners
GT14 Major Winners
GT13 Major Winners

Ordering Labels & Logos

If you have achieved awards for your products in the last three years you can still order labels or the electronic award artwork to display on your product’s packaging.  Please complete and return the relevant form:

Great Taste Artwork Guidelines   Great Taste Label Order Form   Great Taste Logo Request Form

Sponsors of this year's event

  • Aga Rangemaster
  • Bord Bia
  • Cress Co
  • Diverse
  • ffd
  • Food & Drink Wales
  • Fresh Montgomery
  • Harrods
  • Hotel Inigo
  • inkreadible
  • investni
  • Patridges
  • Petty Wood
  • Rowcliffe
  • Scotland Food & Drink
  • Selfridges & Co
  • Woman & Home
  • Andrews ingredients
  • Beckleberry's
  • Burren Smokehouse
  • Chefs on the Run
  • Dawn Meats
  • Freedom Brands
  • Minghella
  • qvc
  • Scarlett & Mustard
  • Sorba-Freeze
  • stefan_palsson
  • Ten Acre Crisps
  • Ulster Bank
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